cocolas
LOGO DESIGN
CLIENT：株式会社東京商工社
CONCEPT
心を楽しくする住まいというコンセプトで、住宅改修や福祉用具のサービスを行っているココ・ラ・スのロゴデザインです。福祉用具や住宅改修は高価であるにもかかわらす、それを試すところなどがほとんどないことから自社でフィッティング・ラボを開設され、通常試すことが難しい、リフトやお風呂周り、トイレ周りなどをフィッティングしていただこうという試みのサービスを展開されています。
ロゴマークは「住宅に隠れた心」をコンセプトに家のアイコンに心がひっそりと隠れているマークを作成しました。分かりやすく心を込めましたよ！というのはどこかおこがましいので、「ひっそりと心を込めること」こそが住宅環境を整える施工側の気持ちなのではないかと思い、ロゴマークを作成しました。
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